In February, to coincide with our TV advertising, we launched our new website. The main idea behind this was to make it easier for users to find the information they wanted and to enquire about or book a course. This meant some innovative features such as our Ambassador, Sara Wiseman, guiding people through key pages on the site, a course selector to choose the best course to suit your needs and linking the course timetable and booking directly to our database – meaning you can enrol on course straight away.

On top of all this we wanted it to best position our brand which meant finding a design that best summed up the Outward Bound experience for the wide range of courses we run, while covering the wide range of information we need to convey.

Like anything though, we continually want to improve and grow so if you find something amiss please let us know. Feedback has already helped us change the way people can book their course.

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