BECOME A WEAPON. The good kind.
We’re inviting rangatahi (young people) to take their power back and hone themselves into someone who can thrive in the changing world.
Outward Bound gives rangatahi the space and community to unlock the best version of themselves.
Why this matters
Today's youth are under pressure like never before - constant comparison, endless expectations and a world that feels uncertain. Most don't get the tools or the space to work out who they are, let alone who they could become.
Become a Weapon exists because young people deserve better. They deserve a place that feels built for them. Somewhere to transform pressure into power.
Right now, not enough rangatahi know what Outward Bound offers. Awareness is low among under-34s, even though what we provide is exactly what many are craving: challenge, connection, confidence and a break from the noise of modern life.
Become a Weapon is here to change that. It's about speaking their language and showing that Outward Bound is transforming for another generation - offering a bold path to unleashing their inner potential in today's world.
Think of Become a Weapon the Gen Z/Gen Alpha way of saying, "There is more in you." And we're here to help them find it.
Support us on social media
Follow our brand platform on TikTok and Instagram to be the first to see our new brand campaign dropping from Monday morning. We’ll be releasing content in phases over the next few weeks.
TikTok: @weaponscatalogue | Instagram: @weapons.catalogue
Who is Outward Bound?
Outward Bound New Zealand is a non-profit organisation with over 60 years of experience helping people grow through outdoor challenge and adventure in the stunning Marlborough Sounds.
We're part of a global network of 37 Outward Bound schools internationally, where millions have already found confidence, resilience and connection through adventure-based learning.
Everything we do is grounded in a simple belief passed down from our founder, educator Kurt Hahn:
Plus est en vous. There is more in you.
“There are three ways of trying to win the young. There is persuasion, there is compulsion and there is attraction. You can preach at them, that is a hook without a worm. You can say ‘you must volunteer,’ and that is of the devil. And you can tell them, ‘you are needed,’ that appeal hardly ever fails.”
— Kurt Hahn, Outward Bound founder
Frequently Asked Questions
It means becoming a powerful human in your own life, someone with resilience, purpose and confidence. Young people in Aotearoa already use the term “weapon” to describe someone who is exceptionally capable.
Not at all. The kaupapa, challenge, safety and transformational outcomes remain the same as they always have.
No. Imagery reflects authentic Outward Bound challenge - teamwork, grit, moments of breakthrough - not anything unsafe or sensational.